Objectives:

• To provide infotainment by playing country music;
• To inform about different country music artists;
• To give to listeners the opportunity of enjoying the stories contained in the lyrics of country songs;
• To offer content that is reflecting community concerns with the intent of causing behavior and social change;
• To give hints about history of country music;
• To educate listeners about the issues and events in society through the meaning of the songs.

Target:
General appeal and fans of country music.

Music:
Country music.

Style:
75% Country music. 25% call-ins, SMS, Facebook, profiles of country music artistes.